News
DigiPharm Europe 2011
On 28th September 2011 Dr Nick Broughton, our Managing Director, presented at DigiPharm Europe. This is Europe's leading digital marketing conference for senior pharmaceutical executives. The conference discusses the challenges and strategies used to enhance online communication, customer relationship, strengthen brand awareness and improve profitability in digital marketing.
We are pleased to provide a copy of Nick's presentation for those who may be interested in learning more about the fascinating subject of Promotional Compliance Ethics. Those of you who have heard Nick present will know that it is never dull...
Also on 28th September 2011, at an SMi meeting, Dr Sian Walker, our UK operations director gave a talk 'Reflecting on the ethics of relationships between Key Opinion Leaders and the Pharmaceutical Industry'. A copy of these slides are available here...
